TY  - BOOK
AU  - 
TI  - Intergrated Marketing communication Advertising and Promotion 
SN  - 9780324665314
AV  - HF5415.123.SS55i 2010 002356
PY  - 2010///
CY  - United State 
PB  - South - Western / cengage
KW  - 1.Marketing 2.Communication
ER  -